Ziosk gained a foothold in some of the largest restaurant chains by developing and supporting singular, custom solutions for each brand. Turning their attention to a broader market, Ziosk needed a repeatable, scalable framework for its digital menus, as well as an intuitive administrative interface for restaurants to self-manage the experience on their Ziosk devices.
With an emphasis on customization, consistency and usability, Vega created a new design system to enable the expansion of Ziosk’s offering to a wider variety of restaurant categories. In addition, Vega designed an all-new experience management portal, giving restaurants the ability to manage their own experiences, menus and promotions for the first time.
Vega created Flex UX — a design framework which allows restaurant brands to create customizable, intuitive, and engaging user experiences. With the flexibility to customize the design, features and functionality of the Ziosk tablet, restaurants can craft the optimal, brand-right UX for their guests with minimal asset requirements.
Flex UX facilitates highly efficient and affordable creation of custom experiences, putting creative control in the hands of the customer. This allows Ziosk to operate as an advisor on best practices, focused on selling the platform, not on custom development services.
In addition to the ability to create and maintain their own menu experiences, the new Ziosk Experience Manager provides comprehensive reporting dashboards, giving restaurant operators unprecedented insights into their restaurant and wait staff performance.
We needed to reinvent our entire software strategy and UX, and Vega was the perfect partner to help us accomplish this. The redesign has transformed sales and marketing and we are already seeing record-setting growth.
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